MEET JOEY.
Mass Funding Kickstarter Campaign for KOALA company. JOEY is an everyday and outdoor bag, With features and unique features. The campaign overtook his goal and recruited 233,656$
Done with JOEY’s team, 2016.
My role:
Art direction
production
branding (among others)
copywriting (among others)
graphic language
editing
animations
The campaign
![](https://cdn.myportfolio.com/c0b11c97-0a82-40c5-a269-96cd17662f5d/2928150b-86ce-428f-a1d4-48dd7a4f6c9f_rw_1200.jpg?h=c7a0ff9d2f86c627f502a6a231d1d01b)
From the campaign’s page | Print screen
SAMSARA
Kickstarter campaign for SAMSARA.
Campaign for SAMSARA, the first smart aluminum smartphone suitcase.
The campaign overtook his goal and recruited 293,192$
Campaign for SAMSARA, the first smart aluminum smartphone suitcase.
The campaign overtook his goal and recruited 293,192$
My role:
Art direction (among others)
branding adjustments & evolution
copywriting (among others)
shooting (among others)
production (among others)
graphic language
editing (among others)
icons & vector design
animations
Done with Assaf Arviv, 2017.
The campaign
![](https://cdn.myportfolio.com/c0b11c97-0a82-40c5-a269-96cd17662f5d/4d957938-9b8c-42d5-bc2f-c1dcddd6252e_rw_1200.png?h=3ed4e70c92f36a1f15331a48454f0d98)
From the campaign’s page | Print screen